Sales productivity is a vital driving force in any business. Sales teams and sales management need to increase sales opportunities, improve their win rates and deliver their prospects and customers a personalised experience. CRM for sales automation can help.

Compare CRM for sales automation

Mobile enabled sales automation software and CRM systems can assist sales in gaining strategic advantage, reduce admin, and easily follow prospect and activity management best practice. With the sales cycle changing in today’s digital environment, many buying decisions or shortlisting takes place before sales can engage face to face. Customer intelligence, improved collaboration with marketing and tracked pipeline management will provide support in such a challenging and dynamic environment.

Customer relationship management software helps sales have a deep understanding of their customers (activities history, previous interaction, preferences, etc.) and enjoy a real-time and powerful information flow, which will enable them to tailor their sales campaigns according to customers’ needs and channels (including social selling) and manage the customer journey easily from lead through to quote and handover to operations/services.

Sales management can track sales KPIs at an individual or team level and benefit from customised dashboards to get real time information on sales performance.


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Microsoft Dynamics 365 for Sales helps free up salespeople to focus on engaging, developing and building customer relationships. Microsoft Dynamics 365 for Sales provides personalised dashboards with easy-to-read charts and graphs that help you see how you and your team are performing against key metrics. View open opportunities, pipeline growth, leads and activities. Close deals faster by working efficiently, collaborating and applying contextual insights. Predict customer needs and meet them by personally building relationships and increasing revenue.